The wearable Fitbit devices have gained popularity for being reliable and having a lot of features, but it seems as if they weren’t on par with the competition on the design front. CES 2016 might be the time and place where all this changes. The company officially revealed their new smartwatch, which looks very sleek and stylish – Fitbit Blaze. According to the manufacturer, this is the smartest, most stylish and most sport-motivating device they’ve ever created.
Its band is user-replaceable and you can choose between leather, stainless steel and elastic rubber. You’re also presented with a colorful display that packs a lot of new features. For instance, SmartTrack automatically detects the type of your workout. There’s also a heart rate sensor, but lacks a built-in GPS navigation, so in order for you to use apps that require your location, you’ll need to pair the watch to your mobile device. Fitbit Blaze is compatible with Android, iOS and Windows Mobile and you can already pre-order the watch from Fitbit’s official web page. The asking price is $200.